Let’s talk about something most authors wrestle with (but few admit): the downside of giving your book away for free.
Sure, giveaways can bring in new readers, boost your list, and spike engagement. But overdo it, and here’s what happens:
Readers start waiting for the next freebie — instead of buying.
You attract folks who just want free stuff, not true fans.
Your book starts to feel... less valuable.
So what should you do instead?
✅ Run giveaways strategically — maybe monthly or quarterly.
✅ Use them to grow your list, not just social media metrics.
✅ Celebrate loyalty, not random chance.
✅ Remind your audience that your writing is worth the price.
You put time, energy, and heart into your book. Make sure your marketing reflects that value.
📚 You've earned it.
P.S. Got a giveaway planned? Hit reply — I’ll tell you if it’s smart... or if you’re giving too much away 😉
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